Google's Pending Algorithm Update to Penalize Over-Optimized Content
May 16, 2012 By Dave Koehler

If your content is driven by topics, you shouldn't expect to be penalized when the new algorithm update rolls out, even if you do take the time to search engine optimize that content with keywords and relevant links. If your writing is driven by keywords, however, we predict it's more likely you'll suffer some search ranking slips.

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